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Vanity Fair

  • Turns one of the side-effects of blocking traffic from reading tweets, is it will tank your SEO and search appearance. Twitter is forcing all unregistered traffic to login or register. If your content is not indexable, it will hurt your SEO scores. This mechanic is well understood by web and software engineers. My best guess is all the pandering and feet-kissing people in his orbit neglected to tell him the consequences of this to keep Elon’s temper tantrums at bay. Making tweets visible to registered users only and installing rate-limits is a terrible product choice that affects growth strategies negatively. Don’t take my word for it, the numbers speak for themselves.

    Barry Schwartz for SEO Roundtable writes:

    On Friday, June 30th at about 1pm ET, Twitter had 471 million URLs indexed in Google Search according to this site command.

    Then yesterday, July 2nd, I snapped another screenshot and Google had 34% fewer URLs indexed, 309 million, that is 162 million fewer URLs indexed

    Then this morning, I grabbed another screenshot, and it was down now to 227 million URLs indexed, that is about 52% less than what was indexed on Friday

    […]

    Twitter URLs indexed by Friday to today went from about 471 million URLs to 227 million, a drop of about 52%. I wonder what type of impact this has on its traffic from Google Search, if any.

    Musk is an idiot.

  • Marie Patino, Leonardo Nicoletti and Sophie Alexander for Bloomberg:

    A Bloomberg analysis of the use of primary private planes among some of the richest people in the world finds that Musk comes out on top. For example, his private jet took more than twice as many trips as Ellison’s in 2022.

    ​​The roughly 2,112 metric tons of greenhouse gas emitted in 2022 from flight’s on Musk’s personal jet — not the Tesla or SpaceX corporate jets — is a tiny fraction of the 8.4 million metric tons that Tesla estimates its customers avoided emitting in 2021. But it’s more than 140 times the average American’s carbon footprint and, to make it up, a Tesla Model 3 would have to replace an average premium internal-combustion car for 7 million miles.

    On average, a normal person emits about 4 tons of carbon per year. This asshole contributed over 500x the amount of CO2 in 2022. Some additional context, Musk is infamous for creating problems for himself, micro-manages his teams and can’t seem to figure out teleconferencing. Musk continues to maintain a ridiculous illusion that he truly cares about the environment and is concerned for the future of humanity. It is all a facade. If he truly gave one iota, he could simply adjust his schedule to be more remote-friendly or I don’t know, maybe not take a private flight every day. Musk is and always has self-righteous silver-spooned spoiled piece of of shit.